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Maven Lane Financial Group

5.0
(3)
Financial plannerSan Mateo, CA
Maven Lane Financial Group financial planner in San Mateo, CA - photo 1
Maven Lane Financial Group is a San Mateo, California based financial advisory firm founded by Amy Cook, a CERTIFIED FINANCIAL PLANNER™ professional with a master's degree in Personal Financial Planning. The firm works with individuals across the country to build personalized, goal-driven financial plans and investment strategies grounded in clarity rather than complexity. Clients range from young professionals building early wealth to those managing stock options, RSUs, and deferred compensation, to retirees protecting what they've built over a lifetime. Instead of one-size-fits-all packages, Maven Lane starts with listening, then designs a plan around each client's specific goals and stage of life. For anyone searching for a financial planner in San Mateo or a certified financial planner who prioritizes clear, practical guidance, Maven Lane offers a complimentary consultation to start the conversation.
San Mateo Financial PlannerFinancial Advisor San Mateo

Services

Financial planning

Financial planning

Prepare your finances now to support your lifestyle down the road.

Investment services

Investment services

We calculate your risk tolerance to assist you in wise investing options.

Retirement planning

Retirement planning

Planning for retirement and managing retirement lifestyle.

Planning packages

Planning packages

Cost-effective subscription packages, designed with a goal to cater to your budget and needs.

Business retirement plans

Business retirement plans

Retirement plan solutions for businesses.

Amy at Maven Lane has been my financial advisor for many years. I have come to rely on her sound investment advice. In addition to being my financial advisor, I've also served on boards with her, so I have seen all aspects of how she interacts with people. I would highly recommend working with her.

Chris Eckert Real Estate

Jul 27, 2026

The team at Maven Lane does such a great job at helping our family to know where we are financially and to put together strategies to help us reach our objectives. They also show that they care about us personally, which is important to us. Great company and great people!

Kris Mossman

Jul 15, 2026

Why choose us?

Certified planning

Our practice is led by a Certified Financial Planner, so your strategy is guided by credentialed, professional expertise.

Women-owned firm

We are a women-owned financial planning group, and we bring a personal, client-first perspective to every relationship we build.

Full-service planning

From investments and retirement to education funding and insurance, we cover the decisions that shape your long-term financial health.

Plans for your budget

Our cost-effective subscription planning packages are designed around your needs and your budget, so guidance stays accessible.

Personalized approach

We calculate your risk tolerance and listen to your goals first, then build a plan that reflects your priorities and stage of life.

Established since 2009

We have been helping clients plan their financial futures since 2009, with a steady, experienced team behind every plan.

Location & hours

1700 S El Camino Real #504, San Mateo, California, 94402

FAQs

Where are you located?
Our office is at 1700 South El Camino Real, Suite 504, San Mateo, CA 94402. We work with individuals, families, and businesses in the San Mateo area.
What financial services do you offer?
We provide financial planning, investment services, retirement planning, business retirement plans, education and 529 college funding, insurance planning, Social Security analysis, and ESG investing.
Who will I be working with?
Our practice is led by Amy Cook, a Certified Financial Planner, and supported by a full team of advisors who take the time to understand your goals before recommending a path.
What does pricing look like?
We offer cost-effective subscription planning packages designed around your budget and needs. We will walk you through the options and provide clear details after learning about your situation.
Do you help with retirement and college planning?
Yes. We help individuals and businesses prepare for retirement, and we offer guidance on education funding and 529 college savings for families planning ahead.
How can I get in touch?
You can call us at (650) 389-1031, email clientcare@mavenlanefinancial.com, or schedule an introductory call through our website to start the conversation.

Contact Maven Lane, San Mateo's Financial Planners

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